#116: Secrets to a Winning Book Launch with Matt McWilliams

Matt McWilliams is living proof that you can pursue your passion in life and do so while making a profit. He’s worked with some of the top companies and entrepreneurs on the planet, including Shark Tank’s Kevin Harrington, Tony Robbins, and Lewis Howes. We also talk about how to set up the perfect book launch funnel, the power of working with affiliate partners, and what to do if you already have a book but want to revamp your strategy.