One of my favorite topics is email and Philip Duncan is here to talk about all things email marketing. Email marketing can feel overwhelming, but Philip shares some of his best tips and tricks for authors so you can better promote yourself and grow your business. Philip and I discuss how often you should send emails out, the importance of authenticity, why you need to have a “reader magnet” in your strategy and more.
Tag Archives: cross promotion
#087: Email Marketing for Authors with Derek Doepker
Derek Doepker is back and we’re diving into email marketing for authors. We talk about how to overcome the intimidation factor, how to create your own unique strategy and set expectations, and the value of an email list in Derek’s business. We also discuss referrals, collaborating with other authors, and where to find inspiration to write great emails for your audience.