If you read my book, Book Profit Secrets, chances are you got it from a book funnel. I love to buy from book funnels and enjoy seeing how the author structures everything. It completely changes your concept of price as well. On Amazon, people are looking for the cheapest price among other competing books. When you set up a funnel, there is no competition. This goes back to thinking like a publisher and becoming your own platform by selling on your own site.
Book funnels not only bring people to your book, but they also introduce customers to your other products. There are so many different things you can do with a funnel where you can upsell. Online courses and monthly memberships are both great options. It’s helpful to offer a down-sell option as well for those who aren’t ready to commit to a high-ticket offer. Offering a wide variety of products helps your readers put what they learned in your book into practice. If your funnel is designed right, you can set it on autopilot. Funnels also show potential business partners that you’re an authority in your niche.
- Why do book funnels set you apart from the competition?
- Components of a typical book funnel.
- How a book funnel can engage partnerships.