One of my favorite topics is email and Philip Duncan is here to talk about all things email marketing. Email marketing can feel overwhelming, but Philip shares some of his best tips and tricks for authors so you can better promote yourself and grow your business. Philip and I discuss how often you should send emails out, the importance of authenticity, why you need to have a “reader magnet” in your strategy and more.
Tag Archives: email marketing
#116: Secrets to a Winning Book Launch with Matt McWilliams
Matt McWilliams is living proof that you can pursue your passion in life and do so while making a profit. He’s worked with some of the top companies and entrepreneurs on the planet, including Shark Tank’s Kevin Harrington, Tony Robbins, and Lewis Howes. We also talk about how to set up the perfect book launch funnel, the power of working with affiliate partners, and what to do if you already have a book but want to revamp your strategy.
#108:Starting Your Entrepreneurial Journey with Kris Safarova
Kris Safarova is a best-selling author, the CEO of FirmsConsulting.com and StrategyTraining.com, and the host of the 90 Day Business Building Summit. Here, Kris shares how she helps her clients make the right move and the endless opportunities that come with being an entrepreneur. Kris and I also talk about why coaching and content marketing are a good fit for beginner entrepreneurs, how to build an email list, and the benefits of writing a book and creating an online course.
#103: Running a Business on One Email a Day with Ellen Finkelstein
Ellen Finkelstein helps experts get their knowledge out to the world with online products and courses. She’s well-known for her email newsletter (I’m a subscriber), which earns her top rankings on the leader boards. Ellen and I discuss how to create a winning email strategy for your target market, how to grow your email list through creating connections, and what to do when you’re just getting started.
#093: How To Develop an Effective Author Platform with Eric Van Der Hope
Eric Van Der Hope is a three-time number-one international best-selling author, a book publishing shepherd, and a book launch strategist. He’s helped thousands of struggling content creators navigate the often-confusing publishing process and shorten the time it takes to become a published author. Eric and I talk about creating valuable content you’re willing to give away for free, connecting with your tribe, nurturing relationships, and the importance of authenticity.
#092: Building Visibility, Influence, and Authority with Derek Doepker
Derek Doepker is a master of email marketing and he’s here to share tips on how to build visibility, influence, and authority. Derek and I talk about how to boost visibility, why it’s important to nurture your existing following, and how to repurpose emails into other forms of content to save time. Derek and I also discuss creative ways to engage your audience, how to deal with trolls, and how email compares to podcasting and speaking engagements.
#088: Striving for Best Seller Status with Rob Kosberg
Rob Kosberg is a USA Today and Wall Street Journal best-selling author. He’s the founder of Best Seller Publishing and has been featured in some of the biggest media outlets in the country. Rob shares success stories, including a bit about how he was able to reposition himself as an expert. We also talk about Rob’s workshops, high ticket offers, and a bit about email marketing, ads, and sales funnels.
#087: Email Marketing for Authors with Derek Doepker
Derek Doepker is back and we’re diving into email marketing for authors. We talk about how to overcome the intimidation factor, how to create your own unique strategy and set expectations, and the value of an email list in Derek’s business. We also discuss referrals, collaborating with other authors, and where to find inspiration to write great emails for your audience.
#082: The Secret to Becoming a Best-Selling Author with Alinka Rutkowska
My friend, Alinka Rutkowska, is a best-selling author and the founder and CEO of Leaders Press. Her done-for-you concept has helped several thought leaders establish authority in their niche. Alinka shares tips on how to take your own book to best-seller status on today’s top lists. She shares the details of her strategy from beginning to book launch, the criteria used to qualify an author on the most popular best-seller lists, and how being in an anthology can be a shortcut to best-selling status.
#080: Virtual Summits for Authors with Derek Doepker
I had the opportunity to be part of one of Derek Doepker’s summits and here, we dive into how authors can collaborate with experts in their niche to create a winning summit of their own. We chat about who is the best fit for a virtual summit and the importance of having a purpose in mind before getting started. Other topics we discuss include tips for hosting your first summit, creating courses, and how to find people to speak on your summits and how to reach out.
Book Profit Secrets with Ray Brehm (Podcast) 