Lucas Marino helps entrepreneurs and authors launch and sustain online training products through his Empire Builder’s Masterclass. We get into how Lucas’ crowdsourced platform helps both instructors and affiliates and how he helps creators develop their curriculum. We also discuss partnerships, course marketing strategies with Swipe Files, and why a book is the best way to establish accessible authority.
Tag Archives: author
#096: Falling in Love with Funnels with Carolyn Choate
Carolyn Choate helps coaches, speakers, and authors utilize sales funnels to connect with prospective clients, free up their time, and scale bigger. Carolyn explains what funnels are and we discuss her main method of helping clients. We also talk about different types of funnels, technical requirements, tips for developing your own funnel, and why you should start with a free opt in or lead magnet.
#095: Rewiring Subconscious Beliefs through Trance with Andre Loibl
Andre Loibl is the founder of Changenow.de where he helps people with their subconscious money blockages, allowing them to thrive in their businesses and do more things that they love. Andre shares insights about affirmations and trance states and how deep relaxation can help you tap into your subconscious mind and rewire your thoughts. Here, we discuss hypnosis, how Andre works with clients and a demonstration.
#094: Getting Started with Virtual Summits
Virtual summits, or virtual events, are one of the best ways I know to make yourself visible and create instant authority. Here, I’m sharing some quick ideas about virtual summits that get you in the mindset that you can do this. I share the five key ingredients of a successful virtual summit and how can use it to sell products and services. I also share tips on attracting speakers and influencers.
#093: How To Develop an Effective Author Platform with Eric Van Der Hope
Eric Van Der Hope is a three-time number-one international best-selling author, a book publishing shepherd, and a book launch strategist. He’s helped thousands of struggling content creators navigate the often-confusing publishing process and shorten the time it takes to become a published author. Eric and I talk about creating valuable content you’re willing to give away for free, connecting with your tribe, nurturing relationships, and the importance of authenticity.
#092: Building Visibility, Influence, and Authority with Derek Doepker
Derek Doepker is a master of email marketing and he’s here to share tips on how to build visibility, influence, and authority. Derek and I talk about how to boost visibility, why it’s important to nurture your existing following, and how to repurpose emails into other forms of content to save time. Derek and I also discuss creative ways to engage your audience, how to deal with trolls, and how email compares to podcasting and speaking engagements.
#091: The Magic of 90-Minute Workshops with Liam Austin
Liam Austin is the co-founder of Entrepreneurs HQ and a virtual event strategist. Liam and I discuss his strategy for driving attendance to online events and virtual summits. Here, he shares a detailed presentation on how to generate leads and drive high-ticket sales through 90-minute workshops.
#090: Achieving Sales in Your First 90 Days with Anthony Garcia
Anthony Garcia is the founder of Catapulting Commissions Inc. and here, we talk about achieving sales in your first 90 days. Anthony shares tips on how to avoid common sales mistakes, pricing, market research, and how to position yourself as a problem solver. He also shares his wisdom around selling high ticket offers.
#089: Amazon vs. Authors with Paul Brodie
Paul Brodie has launched 79 consecutive best-selling books for his clients, even amidst all the nonsense going on with Amazon right now. Paul and I discuss his process to help navigate the Amazon publishing process and fight glitches, promo strategies for launches, and how to use the KDP select free launch phase. We also cover the items on his pre-launch best-seller checklist.
#088: Striving for Best Seller Status with Rob Kosberg
Rob Kosberg is a USA Today and Wall Street Journal best-selling author. He’s the founder of Best Seller Publishing and has been featured in some of the biggest media outlets in the country. Rob shares success stories, including a bit about how he was able to reposition himself as an expert. We also talk about Rob’s workshops, high ticket offers, and a bit about email marketing, ads, and sales funnels.